A simple message well told and always in the child's best interest.
 

Description
Stokke was a brand hiding in the shadow of it's star product, a Scandinavian design icon, the Tripp Trapp highchair. An extensive brand audit and strategy process focused the brand with a new vision, simply to always be in the child's best interest. This seemingly obvious starting point was to guide all product development and slowly created a unique and sustainable position for the brand. A long term relationship has resulted in consistent and effective design and communication which has seen impressive growth for the company in over 60 markets worldwide. Made at FRANK

 

Services
Strategy
Visual identity
Packaging
Communication

 

Team
Oscar Michaelsen
Nick Bilmes
Janne Strømmen (client)

Partners
Foto: Tobias Regel / Store: Retail Republic

 

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